In May 2026, Women's Fitness featured Sküma Water as part of its "Treatment of the Month" selection, a recurring editorial highlight dedicated to standout wellness innovations.
Within this feature, Sküma is positioned at the heart of a growing conversation around hydration and wellbeing — one that has moved well beyond the simple directive to drink more water, into a more sophisticated and personalised approach to health. The article frames Sküma as a relevant and timely solution for readers increasingly attentive to what is — and isn't — in their water.
A particularly notable element of the coverage is its focus on the visible residue left in the waste water compartment following use, offering readers a tangible and compelling illustration of the filtration process at work. This kind of concrete, sensory storytelling reinforces the product's core benefit in an immediate and relatable way.
This inclusion in Women's Fitness, a leading UK publication with a readership of over 21,000, further establishes Sküma's credibility within the premium wellness space and underlines its growing relevance as a trusted solution for everyday hydration.
